California is poised to soon experience a Green Rush. Like its history of industry formed around the Gold Rush, California entrepreneurs are seeking ways to capitalize on the expansive market created by the legalization of recreational marijuana use. Stat News reports that investors are “pouring tens of millions of dollars” into the budding cannabis industry.
Marijuana Technologies Abound
It is not entirely surprising that much of this startup capital comes from the technology industry. Experienced in the art of setting attainable goals to realize a profitable return on investment, venture capital firms have begun to fund a wide variety of marijuana-related technologies. From cannabis-infused skin patches to impaired driving indicators, to the “PotBot” (a “budtender” app which helps users find the perfect strain for their tastes and needs), the research and development is expansive. Continue reading