The legalization of recreational marijuana sales in California has presented many business opportunities for cannabis entrepreneurs. Now, entrepreneurs from other industries are teaming up with the cannabis industry to offer unique – and potentially profitable – pairings. Learn more about the creative ways in which other industries are finding ways to tap into the marijuana market. Continue reading
There are many considerations to take into account when starting a marijuana business, and branding is one of those. The marijuana industry on the whole prides itself on branding that is bold, cheeky and perhaps a little more risque than most. But cannabis start-ups must be careful to research whether certain names are not only good for marketing, but whether they are actually available. Otherwise, owners may find themselves embattled in a lawsuit alleging trademark infringement or copyright infringement.
Brand infringement is a serious, and potentially costly, risk. Companies are increasingly being proactive against this damage by monitoring their brand name and competition – especially online. Protecting yourself from such action, as well as protecting your own brand from infringement, is important.
When competitors, affiliates or other third parties take advantage of your brand by using your trademarks, ideas, products and keywords to confuse similar aspects of your brand as their own, it can cost you business. 15 U.S.C. 1114 outlines provisions for trademark infringement, innocent infringement and remedies. Our marijuana business attorneys in California can help. Continue reading
Here in Oakland, those convicted of marijuana trafficking are getting a new opportunity to launch California cannabis businesses under the city’s Equity Applicant system. The goal is provide longtime residents, typically those who live below the poverty level – including those who have prior convictions for marijuana sales – get assistance in starting a cannabis business.
City leaders say the goal of the Equity Applicant system is to right the fallout of many years of a failed “War on Drugs,” which hit poor minority communities especially hard. As USA Today recently reported, nearly 80 percent of those arrested for marijuana crimes in 2015 were black. Conversely, whites made up just 4 percent of those arrested. Meanwhile, the city’s population is evenly divided – 30 percent black and 30 percent white. What this shows, officials say, is a clear bias in policing, especially because we know that blacks and whites use marijuana at rates that are comparable.
Police received formal orders in 2004 to make the majority of marijuana offenses – particularly possession – the lowest priority in terms of enforcement. It’s even lower than jaywalking. Still, businesses that cultivate, manufacture and distribute the drug are overwhelmingly white. That’s true in Oakland and across California. City leaders want to change this. Continue reading
Although marijuana remains illegal at the federal level, economists are predicting that such laws – particularly in the face of growing public support and state approval – won’t keep the free market down. It has the potential to balloon to a $100 billion industry, with states potentially raking in $28 billion a year in tax revenue.
Many people assume this cannabis industry is little more than buying and selling plants. The reality is that as technology has evolved, we are seeing ever-more sophisticated means of processing the drug, which has led to a host of offshoot industries, such as distilling and extraction.
Marijuana can be distilled much the same as liquor, producing stronger forms that can be manufactured into smaller products, such as perfumes, creams, pens and battery kits. Extraction equipment allows the drug to be extracted and used in everything from waxes to oils. Potent extracts can also be used in vaporizers – which may have triple the strength of a typical marijuana cigarette you might have found on the street in the 1960s. Continue reading
The town of Nipton, California is a small, unincorporated community in San Bernardino County bordering the Mojave National Preserve. An old cattle-loading and mining town, its population today fluctuates somewhere between 6 and 30. About three decades ago, a gold miner from Malibu purchased the ghost town. As The New York Times reported, the goal was to a community that could run on clean energy entirely of its own making. It was this foundation that recently attracted the business eye of a cannabis technology firm, which purchased the town for $5 million.
Now, owners of American Green Inc. say the goal is to turn the 80-acre community into an eco-tourism destination for conscious cannabis consumers. The fact that the city runs totally on a self-sufficient, off-the-grid energy system from a solar farm is likely to be attractive to many marijuana enthusiasts across the country. Already existing in the town is old western hotel, an RV park, a coffee shop and a handful of homes. American Green plans to expand the farm to manufacture and sell marijuana-infused water from the town’s aquifer. The company is also in talks with others in the marijuana industry business, in hopes of interesting them to relocate and bring more jobs to the tiny town.
As for whether it will be renamed, that’s not yet clear. Continue reading
For a long time, people have been wondering how medical marijuana use will affect their employment and what happens if they get a drug test. That is a complicated issue, and it depends a lot on your employer. With marijuana being legal for recreational use as Proposition 64 was voted into law at the last election, many more are concerned if they can lose their jobs for using marijuana for recreation.
Some argue that it should be okay as long as you are not under the influence of marijuana while on the job. This is how things work with alcohol. After all, anyone who is 21 or older can legally drink alcohol, but cannot come to work drunk. It is also true that a worker can take his or her prescription Xanax and be at work so long as that is not interfering with their job, and they are not operating heavy machinery. Continue reading
Los Angeles cannabis business lawyers have been helping marijuana entrepreneurs to build thriving, professional businesses for a long time in places like California where marijuana businesses are permitted. Now, more states are allowing recreational and medicinal marijuana, public perceptions of marijuana legalization have shifted so more people are now in support of it, and cannabis businesses are rapidly expanding throughout the United States.
The shift in the politics surrounding cannabis, plus the success of existing marijuana businesses, has many experts talking up the rapidly growing marijuana industry as an industry with huge potential for growth. As Variety explains, this is prompting mainstream investors to sit up and take notice – and many are responding with substantial financial investments. Continue reading
People suffering from conditions of chronic pain or mental illness would rather consume cannabis than take their prescribed opioid medications. That’s according to a new study conducted by researchers with the University of Victory and the University of British Colombia.
According to the study’s co-author, this research is the first of its kind to follow people who had access to both medical marijuana and prescription pharmaceuticals, such as opioids, benzodiazepines and anti-depressants. The study followed more than 250 people who were prescribed medication for formally diagnosed conditions ranging from chronic pain to gastrointestinal issues to mental health. In all, about 63 percent of respondents indicated they preferred to use cannabis over the prescriptions to treat chronic pain, depression and other conditions.
So why would people prefer pot? According to the study authors, it may have a lot to do with the reduction in side effects, as well as the overall feeling that marijuana is a lot safer than many prescription drugs. Continue reading
In what is believed to be a first-of-its-kind lawsuit, the sons of a woman killed by her husband, allegedly after he consumed marijuana-laced taffy, are suing the maker of that candy, as well as the retailer who sold it to the man. The victim’s sons are alleging wrongful death. Specifically, the sons allege the clerk at the store failed to warn the husband/ buyer of the fact that if he consumed too much, it could trigger paranoia, psychosis and hallucinations.
It’s going to be something of an uphill battle for the plaintiffs, though, because they are going to be tasked with proving marijuana was the cause of this violent episode, even though violence is almost never associated with marijuana use.
The 44-year-old victim died in April 2014 after her husband shot her in the head. This was after he consumed several bites of an orange ginger taffy that contained marijuana. He’d reportedly purchased the candy at a retailer on South Colorado Boulevard in Denver. After being informed that the buyer was not an experienced user, the store clerk reportedly did tell him not to take too large of a dose, but it’s not exactly clear if he defined how much was too much. The whole taffy candy contained 100 milligrams of THC. State regulators consider this 10 times the normal dosage. The man didn’t eat the entire candy, but it’s not clear how much he consumed. Drug tests performed after the murder indicated he had a THC concentration of 2.3 nanograms per milliliter, which is less than half of what is considered by lawmakers in that state to constitute impairment by a driver. Still, the drug isn’t processed in the same way as, say, alcohol, so it’s not clear whether that is in fact an accurate determination of his level of impairment, particularly given that he was not a regular user. Continue reading
When any consumer of marijuana – medicinal or recreational – seeks to purchase products, they typically will find them under names like, “Super Lemon Haze” or “God’s Green Crack.” But increasingly, marketers are seeing these kinds of “stoner slang” terms out-of-step with many consumers – or potential consumers. Instead, those looking to wade into the marijuana business are hoping to capitalize on marketing marijuana with a softer edge. They want to make the names supermarket-friendly, appealing to a broader range of consumers looking not just to get high but to relax and live better.
The idea is that marijuana isn’t just about the high. It’s about relieving the stress. It’s about being amorous. It’s about easing you into slumber. To put it another way, new marijuana industry marketers are looking to craft a new image of marijuana that can compete with other products that are already popular in pharmacies, markets and liquor stores.
Some have said that their competition isn’t necessarily other marijuana producers, but those who make your morning coffee, the manufacturers of the pill that helps you sleep at night or those who brew the tea you sip on a crisp evening. Continue reading